Writesonic vs Profound
The short answer
One bundles content generation with tracking; the other is a dedicated platform. Writesonic pivoted from AI writing into an "AI Search Growth Engine" — public pricing from $79/month, but its self-serve tiers track three engines while the advertised ten are Enterprise-only. Profound is purpose-built and better-funded, yet gates engines the same way, with ChatGPT-only at $99/month. Both advertise more engines than their entry plans deliver. Spottlo advertises four and sells four, on every plan, at $39/month.
Pricing for Writesonic and Profound verified July 11, 2026. Vendors change pricing; check writesonic.com and www.tryprofound.com before you buy. We make Spottlo, so read the third column with that in mind.
Writesonic vs Profound at a glance
| Writesonic | Profound | Spottlo | |
|---|---|---|---|
| Starting price | $79/mo Starter (annual) |
$99/mo Starter (billed yearly) $399/mo Growth for 3 engines |
$39/mo |
| AI engines tracked | 10 advertised — 3 on self-serve tiers | 9 named — but ChatGPT only on Starter | 4 — ChatGPT, Perplexity, Gemini, Google AI Overviews |
| Engines gated behind higher tiers? | Yes. All 10 engines are Enterprise-only | Yes. 1 engine at $99, 3 at $399, up to 10 on Enterprise | No. All four on every plan |
| Tracked prompts included | 50 | 50 (Starter) | 25 per brand |
| Brands included | 1 project | 1 — multi-brand is Enterprise-only | 1 |
| Each additional brand | Higher tier | Enterprise quote | +$19/mo |
| Refresh frequency | Daily | Not published per tier | Weekly (daily +$19/mo per brand) |
| Try before you buy | Free trial, no card | "Try for free" on Growth; length not stated | Free report — no signup, no card |
| Public self-serve pricing | Yes | Partial — Enterprise is quote-only | Yes |
| Built for | SMB wanting content and tracking together | Enterprise | Founders, lean marketing teams, small agencies |
Writesonic
Writesonic began as an AI writing tool and has pivoted into what it calls an AI Search Growth Engine: daily tracked prompts, visibility and sentiment reporting, an Action Center that prioritizes fixes, and agents that rewrite pages to chase citations. Pricing is public and self-serve from $79/month billed annually. The asterisk is engine coverage: the ten platforms in the marketing are an Enterprise feature, and the self-serve tiers track three.
Strengths
- ↑Fully public, self-serve pricing with a clear $79 entry point.
- ↑Closes the loop beyond monitoring. The Action Center prioritizes fixes and agents rewrite pages.
Limitations
- ↓The advertised 10-engine coverage is Enterprise-only. Paid self-serve tiers, $79 to $399, track three engines.
- ↓Starter is single-project and single-user with 50 prompts, which is thin for agencies or multi-brand portfolios.
Profound
Profound is the category heavyweight: $155M raised across a Sequoia-led Series B and a Lightspeed-led Series C at a $1B valuation, with reported adoption across roughly 10% of the Fortune 500. It tracks up to ten answer engines on Enterprise, adds agent analytics and content actions, and ships SOC 2, SAML SSO and dedicated support. It has recently added self-serve tiers, which is why the "Profound is enterprise-only, contact sales" line on older comparison pages is now out of date.
Strengths
- ↑The broadest engine coverage in the category on Enterprise plans, at up to ten answer engines.
- ↑By far the best-funded player, which matters when you are signing a multi-year contract.
Limitations
- ↓The $99/month Starter plan tracks ChatGPT only. Three engines requires the $399/month Growth plan.
- ↓Multi-brand tracking is an Enterprise feature, and Enterprise pricing is not published.
Where Spottlo fits
Writesonic and Profound are built for teams with the budget and process for an enterprise platform. Spottlo answers a narrower question — do ChatGPT, Perplexity, Gemini and Google AI Overviews name you when a buyer asks what to use, and who gets recommended instead — for a published $39/month, with all four engines on every plan and no gating. You can see where you stand before choosing between any of these tools.
Run a free report first
Enter your domain and Spottlo scans your brand across all four AI engines in about 30 seconds — no signup, no card. It is the fastest way to find out whether you even have an AI visibility problem before you price Writesonic or Profound.
Run a free reportWritesonic vs Profound: FAQ
How do Writesonic and Profound compare? +
Writesonic: Starter is $79/month billed annually for 50 prompts, one brand and three engines. The advertised 10-engine coverage is Enterprise-only. Profound: Starter is $99/month billed yearly but tracks ChatGPT only. Growth is $399/month for three engines. Multi-brand tracking is Enterprise, which is quote-only.
Is Writesonic or Profound cheaper? +
Writesonic: Starter is $79/month billed annually for 50 prompts, one brand and three engines. The advertised 10-engine coverage is Enterprise-only. Profound: Starter is $99/month billed yearly but tracks ChatGPT only. Growth is $399/month for three engines. Multi-brand tracking is Enterprise, which is quote-only. For reference, Spottlo is a flat $39/month for one brand with 25 prompts across all four engines, +$19/month per additional brand.
Which AI engines do Writesonic and Profound track? +
Writesonic tracks ChatGPT, Claude, Gemini, Google AI Overviews, Microsoft Copilot, Grok, Perplexity, DeepSeek, Meta AI. Profound tracks ChatGPT, Perplexity, Google AI Overviews, Gemini, Microsoft Copilot, Meta AI, Grok, DeepSeek, Claude. Spottlo tracks ChatGPT, Perplexity, Gemini and Google AI Overviews on every plan, with none gated behind a higher tier.
Is there a cheaper alternative to Writesonic and Profound? +
Yes. Spottlo is a dedicated AI visibility tracker at $39/month for one brand with 25 tracked prompts across ChatGPT, Perplexity, Gemini and Google AI Overviews. It runs a free report on any domain with no signup and no card, so you can see where you stand before choosing between Writesonic, Profound or anything else.
Also worth a look: Writesonic alternatives, Profound alternatives, or every AI visibility tool compared.